The Chloé brand was born in Paris in 1952, when the Egyptian-born designer Gaby Hanoka and her husband Raymon Aghion moved to Paris and set up their business by positioning themselves in the prêt-à-porter market. In 1958 they presented the first spring / summer collection at Café De Flore, which was immediately appreciated for its carefree and feminine taste. Cholé begins to be very popular between style icons like Grace Kelly and Jackie Kennedy, bringing the brand to the fore. In 1965 a young Karl Lagerfeld became the creative director of the fashion house, realizing some of the most iconic pieces of the brand like the Rachmaninoff dress and the classic cape, characterized by soft lines and romantic style.
In 1997 another great designer at the beginning of his career arrives to Chloé: at just 25 years of age Stella McCartney became the creative director, managing to capture the new generation thanks to his pop influences. Since 2001 there have been a series of leading creative directors such as Phoebe Philo, Paulo Melim, Hannah MacGibbon, Clare Waight Keller and 2017 Natacha Ramsay-Levi. In the last decade the brand has expanded its collections.
The unmistakable boho chic style of Chloé represents a romantic and sophisticated woman. What characterizes the brand is femininity, with strong references to the fashion of the ‘70s and with strong influences from the French taste. Lightweight dresses for casual women, delicacy and impalpability of fabrics to feel free, with an urban and sophisticated touch, able to convey emotions both to the wearer and to the observer. The colors of the brand refer to feelings of serenity in their pastel tones, where everything tries to convey the emotion of an inner journey in search of themselves and their personal style.
Mini Annie shoulder bag in black shiny calfskin from Chloé.
Chealse ankle boot by Chloé in black leather and maxi heel.
Ankle boots with C logo in black leather by Chloé.Beveled tip, medium to high wide heel, gold metal components, side zip closure and embossed logo on the front.
Sonnie soft low-top sneaker in suede calfskin and mix of materials from Chloé.
Shirt with lavallière at the neck in orange silk with a mix of iconic prints of the maison.New collection by Chloé.
Chloé new patterned knit turtleneck sweater.
Mini Annie shoulder bag in motty grey shiny calfskin from Chloé.
Mini Annie shoulder bag in sepia brown shiny calfskin from Chloé.
Chloé black Tess Hobo Bag.
Black C medium tote bag from Chloé AW 2019.
C medium tote bag in sepia brown leather from Chloé AW 2019.
Small Tess bag in embossed croco effect on calfskin.
Small Tess bag in red embossed croco effect on calfskin.
Mini Chloé C bag in red embossed croco effect on calfskin.
Chloé mini Marcie bag in black leather.
Small Tess bag from Chloé in in small size with its iconic and sophisticated round silhouette.
Chloé “C” double carry bag in black shiny and suede calfskin.
Characterized by a bold jewellery aesthetic, the new mini Chloé C bag is cut from a refined mix of black shiny and suede calfskin.
Chloé “C” double carry bag in motty grey shiny and suede calfskin.
Crafted from smooth leather, the chic Chloé black Faye bag features its typical and functional design.
Small Tess bag from Chloé in black raising shiny and suede calfskin, characterized by the iconic and sophisticated round silhouette.
Chloé C large bag in black shiny and suede calfskin.
Chloé C large tote bag in dark brown shiny and suede calfskin.
Chloé scarf-detail long dress cut from a mix of printed silk and twill.
New chemise dress by Chloé in pure silk with a bohemian palette of colors.
Chloé C belt bag in brown shiny and suede calfskin.
Elegant brown leather flat sandals with chunky details.
Characterized by a bold jewellery aesthetic, the new mini Chloé C bag is cut from a refined mix of autumnal brown shiny and suede calfskin.
White leather Lauren scalloped ballerina shoes from Chloé SS19.
Chloé SS19 jogging pants in lightweight satin-back crêpe with drawstring waist.
Mini dress with scalloped detailing in butter cream crêpe from Chloé SS 2019.
Blue leather belt with "C" buckle from Chloé.
Virginia flat sandal from Chloé in brown semi vegetal calfskin.