The Gucci brand was born in Florence form an idea of Guccio Gucci, who decided to import in Italy an aristocratic and refined taste. In 1921, he opened in his hometown a small luggage boutique in Piazza della Mercanzia and at the same time he founded a company of artisan leather goods. In a few years the shop becomes a fundamental step for tourists in Florence, who crowd the shop in search of the infamous suitcases, bags, gloves and all the leather goods made by the Florentine master.
From here begins the brand identity, characterized by reference to the equestrian world, with the distinctive clamp and the green-red-green lines typical of the saddle girth, which will remain the peculiarity of Gucci and still make the brand strongly recognizable. After the succession of artistic directors such as Tom Ford and Frida Giannini, the entry of Alessandro Michele as unique creative director in 2015 marks a turning point for the Florentine brand.
Thanks to Alessandro Michele, the Gucci brand has been able to bring a wave of innovation in the world, but above all in the culture of fashion, within a brand that was in decline in the recent past. The contemporary style mixed with vintage taste has brought Gucci back into the limelight, giving it the title of the most loved by millennials and the most desired brand in the world: the combination of philosophy, pop culture, music and cinema references conquers all and highlights the beauty ideal of Michele.
What we like most about Gucci is that it always manages to be actual and to move with the times while not renouncing to educate the public and respecting the heritage that the brand has been pursuing for almost 100 years. With this approach, fashion returns to a dimension that we are no longer used to, and that is that fashion is a way of being more than a way of appearing, a universal language, a critical point of view, what we need to express.
Ace sneaker with Flora motif that overlaps the GG monogram and red leather profiles.Red and green metallic leather detail on the back.
GG Flora travel carry-on with red leather trim.Leather handles, double zip and padlock closure, 4 wheels with 360 ° rotation, identification plate and detachable key rings.L38cm x H51cm x P21cm - 4.5 kg
Gucci shoulder bag in GG Supreme canvas with "Flora" print and red leather details.Zip closure and adjustable shoulder strap.17.5 x 12 x 5.5 cm, shoulder strap 60 cm.
Ophidia GG Flora small tote bag with profiles and double handles in red leather.Removable shoulder strap, grosgrain Web, top zip closure.
Small backpack in GG Supreme canva, GG logo, Web trim, brown textured leather finitures, black mesh back. It also features a front zipper pocket, adjustable shoulder straps, zipper fastening, cotton lining.Small: 22 x 29 x 15 cm.
Large Ophidia shopper by Gucci in GG Supreme canvas. Brown leather details, microfiber lining and internal pouch with removable zip.43 x 35 x10 cm, handles 29 cm.
Tote bag in beige/ebony GG Supreme canvas with Flora print, green and red WebShiny gold-toned hardwareDetachable pouch with zipper closure and double leather handlesMedium size: 17.5 x x 13 x 6 cm.
Ophidia GG Flora small backpack, GG logo, Web trim, white textured leather finitures, black mesh back. It also features a front zipper pocket, adjustable shoulder straps, zipper fastening, cotton lining.Small: 22 x 29 x 15 cm.
Gucci loafers in beige and ebony GG Supreme canvas with Flora print and red leather details.Round tip, leather linings and leather sole.
Gucci Tote bag in GG Supreme fabric and brown profiles.Dimensions: 41cm x 43cm x 5cm.
Gucci Tote bag in GG Supreme fabric with Flora Print, white handles and profiles.Dimensions: 41cm x 43cm x 5cm.
Multicolour cotton blend track pants from Gucci SS 2020 featuring an elasticated drawstring waist, a tapered leg, a regular length and a floral pattern.
Gucci GG Jacquarad trousers.Flared model with belt loops at the waist, rear welt pockets with button.
Blue wool-silk blend GG belted high-waist skirt.
Dusty pink matelassé wallet with antique gold-toned hardware and Double G.12 card slots, 3 bill compartments, zip coin pocket.Size: 19.5 x 11 x 3 cm.
Gucci Marmont card case in matelassé leather with a chevron design and GG on the back.Compact card case: 4 card slots.Size: 10 x 7 cm.
GG Marmont mini shoulder bag in pink leather and chain shoulder strap in antique gold-toned.Chevron design, double G hardware at the front and the logo embroidered at the back. Zip top closure, internal zip pocket and card slots.Size: 8.5x5x1.5 cm.
GG Marmont bag with oversized flap and chain strap. Crafted in italy from dusty pink matelassé chevron leather with a heart at the back.Microfiber lining with a suede-like finish, internal zip and smartphone pockets. Medium size: 31x19x7 cm.
Red GG Marmont bag by Gucci with chevron motif with adjustable chain strap to wear as a shoulder strap or as a top handle.Flap with spring closure and gold- toned GG logo hardware.Size: 26x15x7 cm. Microfiber lining, internal zip pocket, two open pockets.
Gucci belt bag in black GG Marmont leather with chevron motif and Double G in gold-toned.It features a leather belt to wear on the hight waist or as a cross body bag. Top zipped closure, leather lining and an interior open pocket.18x11x5 cm.
Shoulder bag with chain strap and structured shape-design.GG Supreme canvas and hand-painted edges, leather and gold-toned trim and finitures, red and green Web.Magnetic closure and two compartments. Ophidia small: 26x17,5x,8 cm.
Wool scarf from Gucci with GG jacquard pattern and fringe edges.48 cm x 180 cm.
Wool scarf from Gucci with GG jacquard pattern in anthracite and black tones and fringe edges.48 cm x 180 cm.
Magenta wool scarf from Gucci with GG jacquard pattern in magenta and bordeaux tones and fringe edges.48 cm x 180 cm.
Gucci mini Dionysus chain wallet in white leather. 3 internal compartments, zipped coin pocket, 16 card slots and 2 bill compartments.Tiger head closure detail and sliding chain shoulder strap.20 cm x 13 cm x 6 cm
Gucci mini Dionysus chain wallet in blue leather. 3 internal compartments, zipped coin pocket, 16 card slots and 2 bill compartments.Tiger head closure detail and sliding chain shoulder strap.20 cm x 13 cm x 6 cm
Princetown mules in GG Supreme canva, iconic Flora print and golden horsebit.Leather upper, leather sole, round toe.
Gucci silk shirt with GG Rhombus Ramage motif.French collar, front button closure, long sleeves and buttoned cuffs.
Gucci sleeveless dress in stirrup printed cady stretch.Round neckline, central invisible hook / zip closure on the back, decorative gold metal buttons along the shoulders, contrasting profiles and unlined interior.
Gucci women's black horsebit belt.
Gucci women's sugar brown horsebit belt.
Gucci white knitted cotton-blend socks with logo intarsia, flower embroidery and contrasting green lamé stripes.
Gucci iPhone cover in Ophidia line in soft GG Supreme fabric, oval enamelled detail with metal Double G.Compatible with iPhone X and iPhone XSL 7.5 cm x H 14.5 cm.